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Rocky Credit Union chooses Aura to strengthen community bond

October 15, 2020
Rocky Credit Union has selected Aura™, Celero’s digital member experience, loyalty and rewards platform, to provide their members a prepaid Mastercard® solution with a range of additional benefits.

The Alberta credit union is introducing the platform to its ~7000 members to provide them a digital platform that fosters financial literacy and good spending habits while also providing members with local, regional and national retail offers.

“We chose Aura because it is a globally accepted pre-paid card that allows members to shop for what they want now while also saving for later. What better way to show our appreciation and dedication to our members than launching Aura to our full member base on October 15 for International Credit Union Day,” says Mark Vos.

“The Aura platform will enable us to create a deeper connection with our members and community,” Vos added.

Rocky supports their community with Aura
Rocky joins credit unions across Canada that are supporting their local businesses through the #Loyal2Local initiative. Rocky has provided each of their employees with the Aura platform and card, preloaded with $25 to enjoy at a local business of their choice.

“The #Loyal2Local Initiative is an incredible way for the credit union system to support the local economy through COVID-19. Celero is thrilled to participate ourselves, and through Aura, enable our credit union clients to incentivize their employees to support local merchants and recognize their goods and services on social media,” says Kristen Wilson, Director, Client Solutions and Business Development.

As an innovative platform designed exclusively for credit unions, Aura enables credit unions like Rocky, to deliver on new payments options and rewards initiatives that allow them to meet the financial needs of all members.

For more information, or to set up a consultation on how Aura can enhance your credit union’s offering, contact
us here or reach out to your Celero Account Executive.


About Rocky Credit Union
Rocky Credit Union is a locally owned financial co-operative, that delivers advice and products, customized to meet our member’s needs while building rewarding relationships through sharing profits back to our members.  As a part of our dedication to our community, we give back through sponsorships and scholarships, supporting social and educational needs, contributing to the dreams of our members and the strength of our communities.  

About Celero
Celero is a leading provider of digital technology and integration solutions to credit unions and financial institutions across Canada. Clients trust Celero’s proven track record delivering innovative banking technologies, digital and payment solutions, cloud computing, outsourcing, IT and advisory services. Celero offers reliability and security through its world-class hosted banking system and data center operations. With key partnerships across the globe, Celero also brings the scale and extensive capabilities of multinational technology companies and the focused expertise of fintech startups. For more information, visit celero.ca.